Coca Cola Eris Betty Lou III.psd
Pin up girls were very popular of the 1960s, and these iconic images have inspired countless other works of art. Pin-up artists such as Gil Elvgren and Amsie Elvgren, supported by Esquire magazine, appealed to the zeitgeist of the 1960s because they offered a naive, innocent escape from the realities of war.
This painting is an example of one such American pinup girl of the 1960s. Unlike most pinups, this model does not have the regal, glittering facial features of the classic movie star or femme fatale. Instead, she is demure and plump.
Although pinup art can easily be dismissed as the last vestige of the old boys club, it can also be considered fine art. The paintings of these girls are generally less sexual and more idealized. In the 1960s, pin-up art was very popular with consumers, and artists like Vargas and Elvgren made the images even more appealing to the mass market.